Site logo

General notes

Unless linking through to an advertorial, all formats must launch a new window when a user clicks on the ad.

Audio / Video - An ad may play audio and/or video content. Audio playback must be user-initiated. The ad must also display a visible "stop" or "pause" button once the audio/video begins.

For use across Condé Nast websites, rich media ads must be able to be served though either "IFRAME" or "DIV" coded ad positions.

Condé Nast Interactive reserves the right to suspend any campaign if the creatives do not meet the specifications or the final approval of the Editor-in-Chief.

FORMAT SECTIONS DIMENSIONS EXPANDABLE DIMENSIONS MAXIMUM FILE SIZE ACCEPTABLE FILE TYPES NOTES
Standard BannerAll468x60n/a30kswf, gif or jpg
Expandable BannerAll except homepage468x60468x30030k initial load, up to an additional 3 x 25k may be loaded after a user moves their cursor over or clicks on the ad.swf, dhtmlMay only expand once a user *clicks on* the ad. It must automatically close when the cursor moves off the ad in any direction. Ideally, the ad should also have a close button in the expanded section.
Standard SkyscraperAll except photos120x600n/a30kswf, gif or jpg
Expandable SkyscraperAll except homepage and photos120x600350x60030k initial load, up to an additional 3 x 25k may be loaded after a user moves their cursor over or clicks on the ad.swf, dhtmlMay only expand once a user *clicks on* the ad. It must automatically close when the cursor moves off the ad in any direction. Ideally, the ad should also have a close button in the expanded section.
Standard MPUGuides, Photos, World's Best (Inner), Currency Converter300x250n/a30kswf, gif or jpg
Expandable MPUGuides, Photos, World's Best (Inner), Currency Converter300x250300x50030k initial load, up to an additional 3 x 25k may be loaded after a user moves their cursor over or clicks on the ad.swf, dhtmlMay only expand once a user *clicks on* the ad. It must automatically close when the cursor moves off the ad in any direction. Ideally, the ad should also have a close button in the expanded section.
Standard LeaderboardAll728x90n/a30kswf, gif or jpg
Expandable LeaderboardAll except homepage728x90728x30030k initial load, up to an additional 3 x 28k may be loaded after a user moves their cursor over or clicks on the ad.swf, dhtmlMay only expand once a user *clicks on* the ad. It must automatically close when the cursor moves off the ad in any direction. Ideally, the ad should also have a close button in the expanded section.
OverlayAll except homepageUp to 500x480n/a30k initial load, up to an additional 3 x 350k may be loaded after a user moves their cursor over or clicks on the ad.swf, java, dhtmlAll overlays must have a clearly visible X click to close button in the top right that is at least 20 pixels square. Overlays must automatically close within 20 seconds. Leave behind/Reminder buttons are not accepted.
Newsletter bannerTwice weekly newsletter468x60n/a20kgif or jpgMust be supplied with separate click command. Only first frame of animated gifs will be visible to Outlook 2007 users.
Newsletter text linkTwice weekly newslettern/an/a40 wordsTextMust be supplied with separate click command or use same click command as banner.
Solus E-MailOpt-in Databasen/an/a100k including imagesHTML + imagesAll tracking handled by Condé Nast. Flash creatives are not supported for emails.
Notes:
If Condé Nast Interactive is hosting the Flash creative, please insert the following code into the Flash Actionscript instead of a redirect URL:
on (release) {
getURL(clickTag, "_blank");
}
This will allow Condé Nast Interactive to track clicks through the adserver. Files must be saved in Flash version 7 or below. The client should supply a separate redirect URL to use with the creative and a gif back-up version.